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MARKETING MANAGEMENT

N4 - N6
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Full Time
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Two year




Career Fields

  • Market Research
  • Sales
  • Merchandising
  • Stock Controlling
  • Customer Service
  • Public Relations

COURSE OVERVIEW


Marketing is a critical function in business and works hand in hand with sales.
Marketers work in a variety of sectors and fields and are involved in branding, research,
advertising, communication, PR, digital and social media.
With the advent of the digital age, traditional marketing is evolving into the online space,,
with many marketers becoming more digitally savvy.
The course in Marketing Management provides a full understanding of the different
business functions from personnel management, sales management, entrepreneurship and
business management, as well as market research, communications and PR to adequately
prepare a student for this adrenaline-seeking career.



Admission Requirements

Any of the following certificates will be accepted at registration:
National Senior Certificate/Grade 12
N3 Certificate/NCV Level 4 Certificate
ABET Level 4 Certificate



Certification and Examination Authority

Learners will receive the following at each level:
National Certificate N4, N5, N6
National N Diploma in Marketing Management on completion of N4-N6 and 18-months’ of in- service training
The National N Diploma includes two (2) years of theory and 18-months of in-service training.
All examinations are set and administered by the Department of Higher Education and Training (DHET).
The National N Diploma is issued by the DHET.



Study Materials

All textbooks at BTC are free. Simply enquire on registration for more details.



Extra Classes

We offer free Saturday classes, run by qualified lecturers.



Pricing

Enquire at any of our campuses for a current programme pricelist.



TITLE CURRICULUM / COURSE OUTCOMES LEVEL
National ‘N4’ Certificate: 1st Year 1st Semester Subjects Intro Marketing Management, Intro Communication, Intro Personnel Management, Intro Entrepreneurship Intro N4
National ‘N4’ Certificate: 1st Year 2nd Semester Subjects Intro Computer Practice, Marketing Management, Management Communication, Entrepreneurship and Business Management N4
National ‘N5’ Certificate: 1st Year 2nd Semester Subjects Marketing Management, Sales Management, Entrepreneurship and Business Management, Public Relations N5
National ‘N6’ Certificate: 1st Year 2nd Semester Subjects Marketing Management, Sales Management, Marketing Research, Marketing Communication N6


Further Studies

On successful completion, you will receive an N1, N2 and FLC Communication certificate and can then progress to the N3-N4 qualification.



Fact Sheet

Download Fact Sheet